

Ready to get started? Let’s dive in! Blogging Examples

Traffic: You’ll drive traffic from search engines, social media, people following links in email or article sharing sites.

In short, content marketing is about creating high-quality content to attract prospects and customers and to convert them into engaged followers who will spread the word about your products and services.Ĭontent marketing also has several advantages, and can help you increase:

This type of marketing may be delivered via blogs, newsletters, e-books, forums/discussion boards, videos (businesses are creating more and more webinars), social media channels, and many other platforms. The goal of content marketing isn’t necessarily immediate sale but rather lead generation combined with strong brand recognition. It includes any form of messaging that you use to attract, educate, inform, persuade and inspire a prospect to move them closer to becoming a customer. What Is Content Marketing?Ĭontent marketing is the intentional creation and curation of content with the goal of both attracting new prospects and nurturing them into leads. These marketing examples from the business world will help you find new ways to get creative and create your own inspirational content marketing to win leads and sales.īut before diving into the list of our 31 content marketing exampels, though, let’s get clear on what content marketing is in the first place. From blogging and social media to video and visual marketing, we’ve got a great collection of B2C and B2B content marketing examples to inspire you. If you’re running content marketing campaigns, day in, day out, it can be difficult to consistently come up with new ideas and keep the momentum going. There’s just one problem: content marketing can be seriously hard work. And most people who use it know it’s effective. Ever feel like you’re running out of ideas for your content marketing campaigns?Ĭontent marketing is all about using content to attract and retain visitors and eventually turn them into customers.
